Chapter 337

This is the situation. Long Fei told ye Chen all over again.

In front of yechen, he is just like his subordinates.

The usual domineering spirit disappeared, and became regular and serious.

Isn't that what's going on: you yechen suddenly attacked me, didn't you come to visit and check?

That's understandable! You have guaranteed us tens of billions of loans. Do you care if the money is used in practice?

It's tens of billions, not millions.

For those who have never seen money, they value tens of thousands of yuan, not millions.

Those who steal electric bicycle batteries on the street are willing to steal them at the risk of imprisonment.

Ye Chen, an old classmate, is willing to guarantee a loan of tens of billions to you. Can you not be responsible for him?

Not only to him, but also to myself.

If you lose all your money, it's a shame on you. It shows that you are useless and incompetent.

Before! Longfei is a self-employed, self-made enterprise.

Earn a little money to meet, not much pressure.

Now! He's under pressure! There are hundreds of millions of pressure.

Though! He didn't actually use much money, but he just felt that Alexandria.

He applied to the Agricultural Development Bank for a loan of 10 billion yuan, but in fact, up to now, there is no one billion yuan.

He has opened 88 branches, including less than 100 that have not yet opened.

Because it was developed in cooperation with Zhao Feng, Qian Yu and Li Cheng, his investment was not much.

Fitness equipment is very complete, a lot of quantity, but not much capital.

They are all purchased at the factory price, and they are all ordered directly from the manufacturer.

Some new products are presented to you for trial by the manufacturer, and they don't cost a cent.

So! Nearly 100 chain gyms have been opened, and the scale is still very large. None of them need one billion.

"Now! The gymnasium market in the capital city is basically occupied by our Weisen fitness club. " Long Fei looks at Ye Chen and says with a frown.

He had no joy but sorrow.

"Since we opened a chain of Wesson fitness clubs, other gyms are basically unable to go on."

"Those gyms that recruit members at a low level are basically going to run."

"They use the lowest price in the world as bait to attract a large number of ignorant people. When they receive tens of thousands or hundreds of thousands of cash, they run away. "

Ye Chen asked, "why? You can drive, but they can't? "

Long Fei shook his head and sighed: "some people who run gyms have pig brains!"

"Ah Ye Chen looks at Long Fei in surprise.

At this time, Long Fei showed his original nature.

Be frank, say what you say, fart what you say.

"Some people run gyms because they like to keep fit and have money. They invest hundreds of thousands of dollars to buy fitness equipment. When they make money, they add fitness equipment. No money, as long as they do not lose money, they continue to insist, anyway, they also want to keep fit. As long as there are some regular customers, they will stick to it. "

"Oh?"

"And most people think that if they buy fitness equipment, they can open a gym and make a profit. Their ideas are so simple that they have no business mind at all. "

"Oh?" Ye Chen answered.

"These are not the main reasons why they lose money and can't continue their business."

"Oh?"

"According to our analysis! The main reason why other gyms can't go on is that their business philosophy is wrong! "

"What is it?"

"They regard fitness as a fashionable and fashionable sport, not fitness itself. That's why they are doomed to fail. "

"Oh?"

"They regard fitness as a kind of fashion. With this concept, they set the gym near the business circle with more white-collar workers. Imagine! How much is the rent here? "

"That's it!"

"The rents of business circles are very expensive, and the rents of office buildings are very expensive. The gymnasium is much larger than the office building. How much space does someone else rent an office? Right? A few rooms will be enough. A big company will rent the whole floor. "

"Yes, yes

"If you can rent a whole building or a few buildings, it's not called renting office buildings, it's called company residences."

"Yes

"People rent a house to work in the business circle, mainly for the convenience of business. Why is the business district all together? Even in an office building? Just for the convenience of the office. Is that right? "

"Yes

"So! The rent here is very expensive. "

“……” Ye Chen nodded.

"People rent office buildings. Although they only have a few rooms, how much can they earn a year? People can rent this kind of house. Is that right? ""Well!"

"But if you run a gym, the venue is big and the profit is small! Right? Can you compete with other companies? "

"Yes

"No way! After positioning fitness as a fashion, we can only increase the fees. "

"Well!"

"Fashion! Right? The charges go up. "

"Well!"

"When the fees go up, the number of people coming to fashion will only decrease. The fees have gone up, the service has not kept up, and the number of people coming to fashion has decreased. last! After fitness positioning becomes fashion, there are not many people coming to fashion. There are only a few people who want to keep fit and be fashionable. As a result, the gym can't go on

"It makes sense!" Ye Chen answered.

"And we! Weisen fitness club, positioning is fitness. Fashion! It's our service quality

"Good!" Ye Chen answered.

"Fitness is what customers come to the gym for. Fashion! It's our service. " Long Fei looks at Ye Chen and emphasizes.

"Why do people come to our gym? Why not go to the public fitness equipment in the park? This is the quality of service. When the service quality goes up, it's fashion. "

"Why do customers choose the gym? It's not only because of the complete fitness equipment, but also the quality of service. You can enjoy spending money. No one will compete with you. It's safe and comfortable. The bathroom is next to it, and the waiter is next to it... "

"We Weisen fitness club, after positioning fitness as fitness, charges come down, but service quality goes up. It's fashion to become a fitness person, not to pretend to be more. "

"If you take fitness as fashion, it's not fitness, it's dressing.". So! There are fewer and fewer people coming to the gym

"If we regard fitness as fitness, there are a lot of people who want to exercise."

"So! We have beat other gyms to become the only chain gym in the capital and become a brand. "

"By the way! We formed a business circle. And others! It's all alone. It's just a gym. "

"We have everything here at Wilson health club. With its own flow, there is no need to advertise. "

"The advertisement of our Wilson health club is: the sign on the main street: advance 100 meters from here! There is a large parking lot inside... "

"Without a parking lot, white-collar workers won't come here to work out. They can't take a taxi or a bus to get fit. "

"They generally have private cars, and they all cherish their private cars, which are not of low grade. Only if you provide parking space and protect their cars, will they come... "

"Often it is! Most gyms don't have parking spaces. Though! They are near the business circle and office buildings. There are a lot of white-collar workers there, but parking spaces are more tense. "