Chapter 1437

As we all know, many female stars strive to run on the road of "international superstar". Compared with the noble red carpet of osland, Berlin, Venice and Cannes Film Festival, the show of fashion week seems to be more approachable and lower threshold.

The twice-a-year international fashion week is not only a grand event in the global luxury industry, but also an important opportunity for many female artists to seize the headlines.

At the beginning of the Mid Autumn Festival, many female stars rush to the fashion show.

Watching shows is a very high thing. However, although the threshold is low, it is not easy to have an invitation letter.

It should be clear that luxury brands hold a fashion show in fashion week, and the range of invitations they send is strictly limited.

In fact, 40% of the invitation letters are used to invite the world's top fashion media;

30% are used to invite famous fashion buyers;

10% are used to invite stars and guests;

10% are used to distribute top VIP customers;

the last 10% are reserved for standby for random deployment.

As a VIP, he also received the invitation letter from Milan, but he lost it.

He is not interested in fashion shows, so he has no plan to go.

The artists who can receive the direct invitation from the brand, of course, have the highest qualification. The VIP area is the first row to watch the show, not to mention the top standard configuration. This position is not available to the ordinary female stars.

In addition, the people in this position not only enjoy the priority of choosing the clothes to wear in the show, but also get the personal interview of the senior designer of the brand, so as to pave the way for future cooperation.

If you can't get on with the brand stars directly, you can choose to get on the media with 40% tickets.

With the increase of domestic media coverage of fashion week, "watch the show with stars" has become the driving point of various reports.

Even some media have hired some stars as "special fashion observers", which has become a model of win-win and mutually beneficial cooperation.

On the one hand, the media enrich their coverage by using the gimmicks of famous banks; on the other hand, stars can also use the media to increase their exposure.

Some stars who have no works, but have good looks and temperament, have become candidates for media cooperation.

Of course, there are some female stars with low positions, which do not even have such conditions.

They don't even qualify for the fashion show.

However, in order to seek the space and the popularity of fashion shows, they will fight at their own expense, take the initiative to "paste" the travel expenses of the media, pay high prices "bribe" the brand public relations, and get into the show through the "back door". Even if there is no seat, standing to watch the show is enough to publicize the draft for several rounds.

What's "gorgeous", what's "beauty breaks the sky", and what's "shocking when it comes to the stage", in fact?

How many actresses didn't get the invitation letter of the fashion show, rushed to the show with a thick face and rubbed the red carpet with their skirts, but they were still rejected by the ruthless fashion show. Even so, they still had to pretend to be elegant and stand outside the gate of the fashion show to take some dazzling hard photos. It's a good way to plan the layout to use the post to publicize and hype.

The reason why yunshishi took part in the fashion show was that Qin Zhou had taken the cooperation of a famous brand merchant for her not long ago.

This brand is Louis Vuitton, Qin Zhou talked about a spokesperson, this fashion show, is received the invitation of Louis Vuitton.